How I See It | Sergio Membrillas

With his bold colours, clean lines and an added drop of wit, it's hardly surprising Valencia based illustrator and this issue's cover artist Sergio Membrillas is in demand...

By: Jon Denham,   2 minutes

Jon Denham: For those unfamiliar with your work, could you tell us about yourself and what you do?

Sergio Membrillas: I am a freelance illustrator working mostly for editorial clients, sometimes with advertising and clothing clients, from all around the world. I teach Editorial Illustration every year at the University of Fine Arts in Valencia.

JD: Have you always known you’d be an artist? Did you grow up drawing lots and was there a time when you decided it wasn’t a hobby?

SM: It is hard to tell. I have always been skilled with the arts since I was a kid, but it took me some time to realise this. I first had to try the music world, and some random jobs in graphic design, to realise that the field, which made me win medals, and that I would make my living with was drawing.

I think that every different artistic field I have worked on has helped me to understand and build my drawing personality. For example, I love photo books, sometimes even more than illustrated books. I get really inspired by them. In my experience, everything counts in the end.

Photograph © Raúl Pérez.

JD: How did you develop your aesthetic?

SM: I think aesthetics evolve naturally. The more you learn, the more you live, the more you see; you naturally put all that encouragement into your drawings. And obviously, working hard.

JD: Where do your ideas come from? Do you find yourself searching for inspiration in unexpected places?

SM: Life, movies, books… the usual. I like to be a day-by-day hunter of charming scenes when taking a walk or going for a takeaway coffee. Nothing too fancy in the end, just the usual. Life.

JD: How does your creativity inform, fit with, or rub up against commercial projects. How do you approach a brief and respond to clients needs?

SM: I have found a formula that I’m 200% comfortable with it. As artists we give a service. We need to understand that the commercial projects need that in the end too: being able to give their service correctly.

JD: Have you ever found your work or creativity affected by a client’s request?

SM: Sometimes, obviously, but that’s part of the job. Even big artists like Oldenburg or Guston would have had to deal with the galleries and the client’s demands. It’s really a part of the client and provider how to.

Illustration © Sergio Membrillas. Photograph © Raúl Pérez.

JD: Do you work on projects of your own, purely because you want to, if so, any examples you can share?

SM: I usually work on one or two personal projects every year. I have been self-publishing zines for 4 years now and this year I have produced a print on fabric that makes me really happy.

JD: What has illustration taught you about life? Have you learnt anything surprising?

SM: Both illustration and life are in the same field for me. Life and drawing are one. I don’t know if that’s good or bad, but that’s the way I experience it. Let’s just say I keep living a good life surrounded by drawings and on the way I keep improving my drawing surrounded by my life.


You can find more of Sergio’s work here:

Instagram: @sergiomembrillas


Illustrations © Sergio Membrillas.

Photographs © Raúl Pérez.

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