At Stranger Collective we love to Feed. We do it every ten days (or taking a Day 10 as we call it). It's about keeping our thinking fresh by continually nourishing the parts of our brains that deliver those lightbulb moments so that we stay original, vibrant and ahead of the curve.

Check out how we've been Feeding lately...


Pavement pedantry: each other’s or each others’?


Did you scratch each others’ eyes out, or scratch each other’s eyes out? Hard to see the difference? Well it would be with no eyes. It’s actually pretty straight forward.

Each other is a pronoun and is used in the place of a person’s name, in the same way as he, she or they.

A lot of people mistakenly think that because by definition there has to be more than one person involved in each other, it is a plural pronoun, like they, so in possessive form it behaves like a plural noun would – each others’. They put an apostrophe after the s, like they would for a plural noun – employees’, students’ or members’.

But in fact each other is a singular pronoun, it is one entity and so behaves like most singular nouns do in the possessive form, with ’s to show the action, object or behaviour belongs to each other.

So in fact, if you’re doing it right, you’re scratching each other’s eyes out. Remember that, next time you get caught up in fisticuffs.


nbewsletter signup

You Might Also Like

Dos and don’ts…

Dos and don'ts...

We’re taking another look at those pesky apostrophes…

Read More 〉

Pavement pedantry: a lot

Pavement pedantry: a lot

This one happens a lot

Read More 〉

Pavement pedantry: which vs. that

Pavement pedantry: which vs. that

We take on the ‘that’ vs. ‘which’ grammar debacle…

Read More 〉