WIN: The Challenger’s Almanac

The Challenger's Almanac is a beautifully curated selection of "stories and wisdom, written by people who aren’t afraid to break the rules.” We have five copies to give away.

By: Helen Gilchrist,   1 minute

The Challenger's Almanac

“A curated selection of stories and wisdom, written by people who aren’t afraid to break the rules.” We thought The Challenger’s Almanac was right up our street from the moment we first heard about their idea – and a couple of years on, we were super excited when they agreed to partner with us for Raft.

Blending intriguing first-person narratives – stories that will stop you in your tracks and rally you to think differently about what you do and how you do it – with useful tools, guides, recommended reading and much more, The Challenger’s Almanac is a must-read for anyone thinking of starting their own business or working in an organisation that wants to “stand against business as usual”.

On a mission to “inspire the next generation of businesses to be a force for good”, the book features an impressive roll-call of contributors – from eatbigfish’s Adam Morgan (who coined the term ‘challenger brand’) to Hollywood star Jessica Alba (founder of eco home and baby brand, The Honest Company), plus Simon Sinek, Hiut Jeans and Do Lectures founder David Hieatt, Peppersmith’s Dan Shrimpton and a host of inspiring folk from Warby Parker, BeerBods, Finisterre, 1% for the Planet, Holstee, Sugru and many more (even Stranger Collective’s very own Helen Gilchrist, who wrote a piece about Feeding). It’s also beautifully designed and brought to life with stunning photography and illustrations.

We simply can’t recommend it enough.


We have five copies to give away. For your chance to win one, just go to, watch the film and answer this simple question:

How many pages are there in The Challenger’s Almanac book?

Email your answer to: [email protected] before 16 January 2015 to be in with a chance of winning.

Can’t wait until then? If you’re after some quality Christmas reading to spur you into the New Year, buy a copy online and get challenging now.

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